Cynics are quick to deride augmented reality, or AR, as a marketing gimmick – as discussed in this previous bda post. An impressive gimmick, they …
Ambush marketing campaigns often raise a smile because they represent a wily upstart getting one over the corporate suits. But for event organisers, ambush marketing …
You’d think a traditional business like a bakery wouldn’t need to worry about social media. After all, who’s going to post an update about a …
We know websites are overloaded with social sharing and bookmarking buttons these days, but we’ve got one more for you.
Pinterest is a social networking website …