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Is One-to-one Marketing Hype or the Holy Grail of Customer Engagement?

Posted by: David | 1352 days ago | Blog, Digital Media, Marketing, One-to-One

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Man jigsaw bridge to success

Some marketers are beginning to worry, because people are ignoring them. People have been bombarded with so much irrelevant marketing for so long that they’re …


Marketing in a recession – can you afford not to?

Posted by: David | 1359 days ago | Blog, Branding, Digital Media, Marketing

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Signs of recovery or recession

With the dark clouds of a recession looming, marketing budgets are being slashed as businesses get ready to ride out the turbulent storm ahead. Whilst …


Why Google are the world’s #1 brand and what you can learn about improving your branding

Posted by: David | 1372 days ago | Blog, Branding, Digital Media

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Google Logo

Last month, Google added another title to its bulging trophy cabinet after being voted the ‘UK’s top consumer brand’. This follows on from it being …


Cuil demonstrates the risk of peddling hype and why Microsoft is already fighting for its future

Posted by: David | 1376 days ago | Blog, Digital Media

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Cuil Homepage

So was Cuil’s launch the biggest PR disaster of all time? Judging by the barrages of criticism and negative coverage you’d certainly think so. With …


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