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BDACHAT #53

Is your marketing struggling to cut through?

11 February 2019

When the marketplace is cluttered and noisy, how do you get your marketing campaigns to stand out?

There are so many ways to make your marketing cut through - but we're talking about one method in particular: storytelling.

People are tuned to stories - it's in our DNA.

65% of our conversation is about stories - we remember them, they become our experiences and shape us.

Stories are emotive and immersive.

And stories make your messaging relatable, which ultimately gets people to act. 

Check out this episode of BDA Chat to discover how you can get your marketing campaigns to cut through and resonate.

We talk facts, data, and blend creativity with strategy. Have you used these techniques?

Are you going to implement these ideas into your upcoming marketing campaigns? Let us know! 

If you have questions, topic suggestions, or anything else you’d like to share with us, please do get in touch.

As always, you can download or subscribe to BDA Chat on iTunes here.

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