In our final podcast of the year, we talk about some of the greatest ever Christmas campaigns from the past, present and even future.
From the mighty John Lewis to Marks and Spencer, McDonald's to KFC, not forgetting the synonymous Coca Cola ad which for some marks the beginning of the festive season, we chat about our favourite marketing advertisements to date.
And with Christmas Day proving to be the biggest mobile shopping day of the year, Snapchat glasses appearing on this year's Christmas list and more excitement building around Christmas ads than Christmas films – we ask, where is Christmas advertising heading in the future?
Merry Christmas from us all at bda!
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